Inventionland researchers, designers and builders work together to find the new and unique features of an idea that separate it from other products already on store shelves.
Similar to the way that products are designed and engineered at Inventionland, product packaging is first designed, then engineered upon client approval. Using the product dimensions that are calculated in the engineering phase of the product development process, packaging and graphics artists work side by side to design attractive, cost-effective product packaging.
At Inventionland, when new product ideas reach the licensing stage, their chances for store success soar. Inventionland’s licensing professionals will tell you that they “try longer” to place new invention ideas on store shelves and since products created at Inventionland have now sold in over 1,200 stores, that motto is hard to dispute.
Though manufacturing is not an official step in the inventing process, Inventionland’s intimate relationship with corporations and manufacturers is undeniably impactful in bringing new product ideas to store shelves. For corporations and manufacturers, being able to work on new product ideas with the professionals at Inventionland is a partnership made in innovation heaven.